ULTRA RARE! ‘Toast Of The Town’, CBS 1949

Picture Parade #1…ULTRA RARE! ‘Toast Of The Town’, CBS 1949

This is one of only four or five pictures of Ed Sullivan’s ‘Toast Of The Town’ show from CBS Studio 51, also known as The Maxine Elliott Theater at 109 West 39th Street.

Studio 51 is believed to the be the first theater CBS converted to television use, but when this show started here, I think it was covered as a remote for the first six months. After the show caught on, only then did CBS spend the money on the conversion by adding a control room. I’ll add two more pix from the Maxine Elliott years below in the comments section. Enjoy and share! -Bobby Ellerbee

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3 Comments

  1. Eyes Of A Generation.com January 4, 2015

    This just in from Gady Reinhold. Here’s shot of a photo on the wall at CBS BC in NY of Studio 51 and ‘Toast Of The Town’ with Sullivan.

  2. Eyes Of A Generation.com January 4, 2015

    Debut night, June 20, 1948, ‘Toast Of The Town’ at Maxine Elliott. Circled are two of Ed’s guests that night…Jerry Lewis and Dean Martin.

  3. Eyes Of A Generation.com January 4, 2015

    This is Sullivan stage manager Eddie Brinkmann at Maxine Elliott in the early days of ‘Toast Of The Town’, most likely 1950 or 51.