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History Of The CBS Eye Logo

Posted on August 28, 2013May 4, 2021

It was born in October of 1951 and here’s Charles Osgood’s story on it’s development on the 50th Anniversary in 2001.

http://www.youtube.com/watch?v=wB63odkphhg

To celebrate the 50th Anniversary of the CBS eye in 2001, Charles Osgood did this report on the creation of the famous logo.

Source

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The men and women who shaped American television —producers, directors, engineers, studio crews, and the families of industry legends shared their stories, photos, documents, and memories with me. Many told me the same thing, even the historians for the networks:

“You’re preserving the only institutional knowledge we have left.”

Eyes Of A Generation has always been a collection of history, but now — it has, by default, become a home for the institutional memory of ABC, NBC, and CBS.

In the same way networks kept the videotapes tapes but erased the talent, skill, craftsmanship and even revenue those recorded shows represented…they have lost their histories too!

This is television’s story — created by the people who shaped it and safeguarded here, for those who come after.

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