In Case You Missed This…’New Price Is Right’ Syndication Pitch

This is a film copy of the syndication pitch for ‘The New Price Is Right’ with Mark Goodson and his choice for host, Dennis James. It was shot in February of 1972 and I have a strong feeling it was done at NBC NY, possibly on the set of the ‘Today’ show.

I have heard that this video was taken to MGM Telepictures in NY for editing where it was dubbed to film (cheaper than VT) for mass distribution to local stations. I’ve also heard that it came to the attention of Bud Grant at CBS via one of their affiliates. Grant liked it, but thought James was to much associated with NBC and wanted Bob Barker. Ironically, Barker had hosted ‘Truth Or Consequences’ for many years on NBC.

CBS put the show on the air September 4, 1972 in a half hour format. November 3, 1975, it went to an hour and the rest, as they say, is history. Thanks to Andy Rose for the clip and to many for the great comments. Enjoy and share! -Bobby Ellerbee

https://www.youtube.com/watch?v=Iv3eCE9C2Uk

Filmed February 16, 1972: Mark Goodson presents a sales presentation film for a new weekly, syndicated, early evening version of The Price is Right with Denn…

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